Back in December I had the pleasure of working with Home of the Sparrow a wonderful organization that helps women and children in Chester County, PA. The project was to create a card illustration with a ‘Happy New Year from Home of the Sparrow’ message for all of their donors and supporters. They wanted an image that was both positive and forward looking and also strongly related to their mission : “To prevent homelessness by provide housing, education and support for women and children”
After a few sketches we settled on this final design depicting a community of strong and happy women who have been empowered to take control of their lives.
For the final design, I chose washy blue tones for the background to give an overall feeling of calm. I also felt that the brighter colours would pop nicely against it. The yellow was to bring in some warmth and a sense of optimism.
Background buildings were painted in black and colourized in Photoshop. I also added some sketchy outlines details on top!
I received copies of the card and postcard in the mail last week and was so happy with how they turned out! It was amazing to see the results of this rewarding project come to life. This year I hope to use my art towards more socially conscious and community minded projects like this one. No matter how small, it feels good to be part of such important work.
HOS printed and sent out all of these lovely postcards and greeting cards to their supporters!